OUR STORY
TURNING OFF THE PLASTIC TAP
We are a team of ocean lovers and innovators with decades of experience in ESG, design, manufacturing, materials, circular business systems, supply chain, sustainability, research, NPD and educating change.
OUR STORY | WE ARE SALTY
Our story began in 2012, when one of our Founders children was diagnosed with encephalitis (brain infection) resulting in a brain injury and eight years of rehabilitation learning to walk and talk.
Swimming, playing and surfing in the South Pacific ocean proved to be the most effective form of rehabilitation for her child. The transformative health benefits our founder witnessed first hand from ocean therapy inspired and accelerated her passion to create change across the supply chain globally and turn off the plastic tap.
Salty is turning off the plastic tap to protect our oceans, environment and human health. Our founder, Melissa, is passionate about raising the awareness, driving change and educating the interconnection between the health of the environment, humanity and joy.
The impact of everything being designed and made needs to be questioned.
The collection and recycling system for non-renewable petrochemical plastic does not currently work.
OUR FOUNDER | MELISSA
Salty is led by Melissa, a multi-award winning sustainability strategist, designer, ESG packaging engineer, material innovator and founder of Circular Consultancy Velzy and Salty.
Melissa leads Salty and Velzy as an independent Mother of four. She is an ocean athlete, awarded New Zealand National surfing Champion and Longboard bronze medalist. Melissa is driven to succeed and drive change for the good of our oceans, our environment and human health.
Working at the intersection of materials, engineering, design, packaging, waste and supply chain. Melissa specialises in identifying where impact can be designed out before it becomes waste. Her award winning work combines strategy, design, material innovation, stakeholder engagement and real-world implementation.
For more than a decade, Melissa has worked alongside industry to challenge conventional material systems and develop practical solutions that deliver better outcomes for business, people and the environment.
Own you impact.
Only 9% of all plastic waste ever produced has been recycled.
"Approximately 12% has been incinerated, while the rest has accumulated in landfills or the natural environment."
Salty are New Zealand based manufacturers that specialise in functional fibre and flexible packaging. Raw materials are responsibly sourced, regenerative with a circular pathway in end of life.
We design, manufacture and sell raw materials and converted packaging to organisations seeking to create change.
Salty have three New Zealand based manufacturing sites (two in Auckland and one in Wellington). Manufacturing capability covers specialised coatings for paper and cardboard, barrier coatings, biofilm and laminates, labels and bag and pouch forming and functional paper/cardboard transport and consumer packaging.
With a long history of exporting finished products offshore, Salty has an established supply chain and network of offshore manufacturing partners to assist in large scale manufacturing and supply for export markets.
